Creative Lynx and Badessi Join Forces

03.09.2003

Manchester design consultants Creative Lynx are working with world renowned New York based photographer Laurent Elie Badessi to produce a photographic exhibition at Barcelona's Casa Batllo.

The event, organised by Serono International, is part of the 12th Congress of the European Academy of Dermatology and Venereology (EADV). Hosted over two floors of Gaudi's world famous building on 16th October, delegates from the healthcare industry will view the private exhibition of Badessi's celebrated 'Skin' collection to support a new psoriasis treatment to be launched globally by Serono and Genentech Inc. In addition Creative Lynx have developed the branding and campaign work, to be used worldwide.

Stuart Wilson, Managing Partner of Creative Lynx said: "We approached Laurent to work with us on this project as the photography in his Skin book expresses the beauty of skin and the human form", he added "These images reflect the goals of psoriasis sufferers and the results that can be gained from this revolutionary treatment.

Female on wrinkles 1 el Mirage, California 1998 © Laurent Elie Badessi 2003